Swandives

My views on the term ‘Web 2.0′ are well known: tis bollocks. An industry-driven term with little to no relevance to the way people actually seek to use the internet, or indeed the technologies it’s said to purport. Imagine my disgust, then, that Web 3.0 has gained traction. Sigh.

In my reading of all things web-related, I came across an interesting article by Steve Spalding, titled How to Define Web 3.0.

At first I thought, ‘bah! another article detailing how to suck eggs’. Largely because the overview stated: “In this future, I will start my journey through the web with one of three tasks — seeking information, seeking validation or seeking entertainment.” Um…do we have to wait for the future for that to happen, coz it’s been happening for a while now. As I read the article, however, I realised I was letting prejudices get in the way. It’s a smart bit of commentary. I’m not sure that there’s a lot new in it all - tis more about edge-technologies becoming mainstream. But it’s interesting nonetheless. And I loved the roundup:

Web 1.0 lacked context, Web 2.0 lacked interoperability, Web 3.0 will be a web where websites become web services and access to any information you desire is no more difficult than installing a widget onto your website.

BTW - sorrry for the completely unrelated tagline here. But if I hear about niche one more time…like I said, there’s not a lot new in it all…